Seafood From Iceland Introduces The World to Father Fishmas
There is a new face for Seafood from Iceland.
Fisheries Iceland and Promote Iceland have come together to launch a new marketing initiative for the Icelandic seafood industry: Fishmas.
"The holiday season is underway and it's a very special holiday here in Iceland," a promotional video released by Seafood From Iceland begins. "We call it Fishmas."
Fishmas may sound like Christmas, but they are very different. For starters, Christmas is celebrated once a year on December 25, while Fishmas is celebrated at least twice a week...
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