Seafood Chain Long John Silver's Swaps Iconic Fish for Chicken in New Logo

Long John Silver’s, a long-time seafood chain, has moved chicken to the front and center.
The company revealed a new logo that replaces its signature fish logo with a chicken and features a new “CHICKEN + SEAFOOD" lock-up.
The new redesign will be rolled out across its digital platforms and will be unveiled further on the Long John Silver's Front Row Motorsports car during the South Point 400.
"Guests have been telling us for years that our chicken is a best-kept secret...
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