Sam's Club Is Beating Costco at Its Own Game -- in China
The scene would be familiar to anyone who has visited a Costco in a well-off American suburb. Children sit in wide shopping carts, pushed by parents wandering through the high-ceilinged aisles in search of deals on eggs, bread and rib-eye steak. Customers line up for samples of crackers and cakes.
But this isn't America -- it is one of China's biggest cities. And the warehouse-club company bringing in affluent shoppers isn't Costco. It is Walmart-owned Sam's Club.
A perennial No. 2 in the U.S., Sam's Club has found a way to beat Costco: Do it in China...
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