FTC Probes Instacart's AI Pricing Tool, Source Says; Shares Drop
The U.S. Federal Trade Commission is probing Instacart, two sources familiar with the matter told Reuters, as the retail platform faces criticism over its artificial intelligence-driven pricing tool.
Instacart shares were down about 10% in after-hours trading.
The agency has sent the company a civil investigative demand, the sources said. The FTC is seeking information about Instacart's Eversight pricing tool, one of the sources said.
The software, which allows retailers on Instacart to experiment with different prices using AI, drew criticism after a recent study...
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