Albertsons to Launch Digital Advertisement Displays in Select Stores
Albertsons has partnered with digital display company STRATACACHE, Inc. to unveil digital advertisements in stores. The screens will be used to promote products and streamline engagement between brand partners and customers, while encouraging shoppers to add additional items to their cart as they shop.
“At Albertsons Cos., we’ve identified a significant opportunity to enhance our in-store customers' shopping experience by delivering relevant and impactful messaging at the point of purchase,” said Jennifer Saenz, Chief Commercial Officer at Albertsons Cos. “Our partnership with STRATACACHE enables brand partners to...
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