Princes Hits 100% MSC-Certified Tuna Sourcing Milestone

Princes Group says it has met its 2025 goal to source 100% of its branded tuna from Marine Stewardship Council (MSC)-certified fisheries, representing around 70 million cans a year, marking what it calls a major step forward for sustainable seafood supply in the UK.
The achievement comes after several years of investment in traceability, collaboration with fishing partners and what the company describes as a large-scale supply chain transformation. Princes set the ambition in 2022 and says it has helped drive a 15‑fold increase in MSC‑certified...
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