GSMC 2026: Whitefish Panel Discusses Reshuffling Supply Amid Cod Decline, Growing Pollock Momentum

At GSMC 2026, the Whitefish Panel, led by Expana’s own Angel Rubio and Paul Jewer, CEO of High Liner Foods, underscored a major reshuffling underway in whitefish supply as cod availability tightens globally. Panelists highlighted pollock's rising prominence, greater familiarity, and growing integration into consumer-facing menus, as cod faces persistent supply constraints and higher prices.
Rubio set the stage with data showing continued declines in global Atlantic and Pacific cod harvests over the past decade, driven by strong ongoing demand and constrained supply...
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