The Retail Rundown: Navigating the Summer Doldrums
With July 4th behind us, the summer doldrums are beginning to settle in and major retail buying opportunities remain scarce until Labor Day. During this period, grocers will attempt to encourage protein sales with attractive promotions as summer grilling and other activities remain in play.
Beef saw robust protein feature volume throughout June and remains at the forefront of ad space with 27.3% of retail buying opportunities this week. Steaks currently take up about 65.4% of beef's feature volume, followed by ground beef with 18.2%. London Broil and roasts follow, each with about...
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