GAPP Research Finds Potential need to “Relaunch” Surimi
The Association of Genuine Alaska Pollock Producers (GAPP) hired C+R Research last year to conduct a two-phased research project to gather recommendations for the industry. The project, which commenced in the fall, has found that there is a potential need to “relaunch” surimi to consumers.”
“I always like to see challenges as opportunities and this research certainly identified many opportunities for our industry and the future of surimi seafood here in the U.S.,” said GAPP CEO Craig Morris. “I’m excited to review these results...
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