Mowi Continues U.S. Retail Expansion with Partnership Targeting Hispanic Consumer Market
Mowi has announced a partnership with Northgate Gonzalez Market, a supermarket focused on Hispanic customers in California. The move is the latest in a recent string of retail partnerships for the salmon farmer.
Mowi described Northgate as a “table with many generations of Hispanic Heritage consumers that expect their seafood space to be populated with great variety and quality.”
The company aims to market its MOWI Essential products to the largest growing segment in the U.S. market.
“There is a lot of diversity among Latinx with growing needs, food...
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