Online Grocery Sales Will Hit $250B in Five Years, Claims Report
Online grocery sales will account for 21.5% of total grocery sales by 2025, reflecting a value of $250 billion.
The figure represents a 60%-plus jump compared to pre-COVID-19 estimates, according to research from Mercatus, a digital commerce solutions provider, conducted in collaboration with research firm Incisiv. Online grocery shopping adoption has nearly doubled in two years.
The research surveyed nearly 60,000 American shoppers regarding grocery shopping behavior, according to a press release.
Additional findings include...
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