2019: Another Superb Year Growing Bristol Bay Sockeye Sales at Retail
The Bristol Bay Regional Seafood Development Association (BBRSDA) reports another excellent year of retail sales growth due in part to the group's new marketing tactics to help retailers double (or more) their sales of sockeye salmon.
The regional marketing group, one of two in Alaska, started retail promotions in 2016 in Boulder, CO, went national in 2017, and have built a momentum that has propelled committments for 2020 promotions from seven major grocers. Wegmans, Rosauers, Rouses, H-E-B, HyVee, Harris Teeter, and ShopRite have committed to promotions this...
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