Aquaculture Europe: Sector Needs to Get Better at Communication with Consumers to Combat Image
"In my personal experience, more than 50% of the failures in aquaculture projects were not caused by technical or biological problems, but by lack of knowledge about the market and even naïveté,” judged Alexander Wever in today's Plenary session at Aquaculture Europe 2019, organized by the EAS. Given Wever's 25 years of experience in the industry, both with major German brands and retailers and as the head of a consultancy for the aquaculture industry, the opinion holds weight...
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Aquaculture Europe: Sector Needs to Get Better at Communication with Consumers to Combat Image
"In my personal experience, more than 50% of the failures in aquaculture projects were not caused by technical or biological problems, but by lack of knowledge about the market and even naïveté,” judged Alexander Wever in today's Plenary session at Aquaculture Europe 2019, organized by the EAS. Given Wever's 25 years of experience in the industry, both with major German brands and retailers and as the head of a consultancy for the aquaculture industry, the opinion holds weight...To Read Full Story Login Below.
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