Swiss Company Gustav Gerig Launches Blockchain for Pacifical MSC Tuna Products
Global marketing company Pacifical is involved in a new partnership with Swiss company Gustav Gerig. Gustav Gerig owns the Raimond Freres brand tuna line and will be working with Pacifical to make their MSC certified canned and pouched Rosé tuna range traceable through the Ethereum blockchain.
The Raimond Freres brand Rosé tuna range will now feature the Pacifical logo on the lid of the cans. Consumers will be able to scan the QR code on the label, enter the tracking code, and then access all traceability information available ...
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