Whitecap Will Celebrate 50 Years of Luxury Brand Canadian Crab at Boston, Brussels, and China Shows
SEAFOODNEWS.COM [SeafoodNews] March 17, 2017
Whitecap, the Canadian crab lobster and shrimp producer and marketer that is a part of Sirena Group is celebrating 50 years of their Luxury crab brand.
"During each of the Boston, Brussels, and China seafood shows in 2017 we are celebrating 50 years of the Luxury brand. The brand was created in 1967 by Atlantic Queen Seafoods (a group of crab processors) to market their snow crab collectively. The founders of Atlantic Queen saw at an early stage the benefits of consolidated selling. The Luxury brand has expanded into a global premium shellfish brand selling cold water shrimp, lobster, Rock ...
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