Charoen Pokphand Foods Introducing Plant-Based Meat Substitutes in Thailand, Other Asian Markets
Thailand food conglomerate Charoen Pokphand Foods (CPF) has their hands in swine, broiler, layer, duck, shrimp and fish. Now, they plan to add plant-based meat substitutes to their long list of offerings.
CPF CEO Prasit Boondoungprasert confirmed to Reuters that the company will be introducing plant-based meat substitutes in Thailand this year, with the plan to then roll out their offerings to the rest of Asia.
"There is a global trend of flexitarians-people who have vegetarian meals once or twice a week," explained Boondoungprasert...
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