JD.com Gives Alibaba Competition, With $19.14 Billion Singles Day Haul and More Focus on Seafood
SEAFOODNEWS.COM by John Sackton Nov. 13, 2017
Alibaba, the Chinese ecommerce giant, invented singles day (11/11) as a marketing tool, and dominates sales on that day. But JD.com, a smaller rival, is gaining market share. Under pressure from Alibaba, JD.com released its own sales figures claiming $19.1 billion in sales.
JD.com used the period from Nov. 1 to Nov. 11th, saying it started early to avoid distribution bottlenecks.
JD.com is also more focused on sales of fresh food items.
Seafood sales were highlighted by JD.com. For example, the company sold 2 million hairy crabs, a Chinese freshwater crab. Both Croaker and Crab were among the top five fresh products sold....
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